L’OREAL PROFESSIONNEL’S first long lasting hair care treatment. L’Oreal research laboratories have developed APTYL 100, first ever technology capable of long-lasting repair of the hair fiber, the result of 15 years of research. Thank to APTYL 100, the complex can be reactivated for up to 4 washes and recharged at home for up to 6 weeks. The performance of the APTYL 100 allows for an unprecedented performance in 3 steps:

  1. Instant in-salon regeneration
  2. At- home reactivation for up to 4 shampoos
  3. Extended results up to 6 weeks with the RE-CHARGE

SmartBond – L’Oreal Professionnel

SMARTBOND is a new protective and strengthening service by L’Oreal Professionnel, specifically designed for hairdressers. SMARTBOND is a unique system that protects and strengthens the hair during technical services (such as bleach and haircolor). The system consists of three components, the first two being used in salon and the third one at home. This bond strengthening system targets damaged, sensitized, dull, coloured, highlighted and/ or bleached hair that leaves hair reinforced, more resistant, softer and shiny.

PowerMix by Serie Expert

Our Serie Expert Powermix in-salon treatment is an essential, transformative treatment with formulas available for key client hair concerns. The technology is a unique combination of a base liquid and additive liquid that are mixed to create a lighweight, creamy formula. With a high concentration of pure ingredients, the hair is instantly transformed. The combination of rich conditioning agents for intense nutrition and a water base that brings lightness and shine. This technology brings a unique masque that nourishes without weighing down. We have Powermix offerings for all of your clients’ needs:

  • Powermix Color: The client who is looking for radiant shine to enhance their color service.
  • Powermix Repair: The client who is looking for repair to damaged, very dry hair.
  • Powermix Force: The client who performs damage-prone habits and is looking to prevent breakage and damage.
  • Powermix Liss: The client who needs manageability and protection against frizz.
  • Powermix Nutri: The client who is looking for intense hydration.

GK Hair Taming System

By utilizing Juvexin, this system restores hair by repairing and providing long term conditioning and protection. Juvexin is GK Hair’s foundation in creating manageable, frizz free, beautiful looking hair for all who desire it.

Lasio Professional Hair Care

This treatment works by coating the hair strands in keratin, replacing the protein bonds, and strengthening the hair strands, removing the frizz and transforming broken hair into manageable, shiny, locks.

Brazilian Blowout

These treatments actually improve the health and condition of the hair by creating a protective protein layer around the hair shaft to eliminate frizz and smooth the cuticle.